Back To School Campaigns

Product and offer details

This campaign targets students, parents, and budget-conscious academic shoppers looking for affordable, high-value cellular service for the upcoming school year. Positioning the $23 Unlimited Plan as an essential back-to-school savings solution, the campaign highlights high-speed data, global connectivity, and flexibility without requiring long-term commitments.

Retailer

Lyca Mobile US

Brand

Not supplied

Category

Networking,Mobile Phone Accessories,Pay Monthly,Prepay Mobile Phones,Mobile Downloads,Home Telephone Accessories,House Telephones,IP Phones,Telephone Bills

Market

All Regions

Price

Not supplied

Code

Not supplied

Start date

04/09/2026 09:45:00

End date

30/04/2027 09:37:00

Terms and buying checks

The plan requires enrollment in auto-renewal to maintain the discounted price ($15 upfront for 3 months, down from $69). It includes 8GB of monthly 5G data (speeds slow after quota), unlimited nationwide talk/text, and unlimited international calling to up to 10 non-roaming numbers per country across 100 countries. It offers a $5 international roaming credit, but excludes national roaming. Services are for non-commercial personal use, non-refundable, and SIMs expire after 60 days of non-use.

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